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Implementing Marketing Strategy (2020) 1.00 Credit

Aim: The delegate will learn the fundamentals of how to begin to implement a marketing strategy and how produce a success marketing plan.

By the end of this module the delegate can:

Identify the what, why and how of Marketing Strategy
Analyse the precedents to success through review of the 3C’s
Define the offer through manipulation of the Marketing Mix
Implement actions and begin a Marketing Plan

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